CRM Executive | Beauty Brands

Life at THG Beauty 

We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.

By combining our portfolio of owned brands with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.

THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader. 

 

Why be a CRM Executive at THG Beauty? 

The CRM Executive will be supporting on the email strategy for their appointed THG beauty brands, the creation of emails, creative excellence, commercial relevancy and customer journey. You will be planning, briefing, building, and scheduling emails including daily BAU sends, workflows, and Auto emails. You will be working collaboratively across a variety of teams (such as CRM, eCommerce, design, and brand teams) to execute the email strategy. Off the back of the email sends you will be reviewing performance, always looking for new ways to improve the customer journey and optimising performance

 

As CRM Executive, you’ll:  

• Be responsible for the day-to-day planning, creation and build out of email marketing campaigns with the view of increasing customer retention.
• Support creative development, we’re looking for people that care about the details and ensure the brands are represented in each email.
• Work with the CRM team and trading teams to identify trends and opportunities with the goal to optimise email performance metrics: open, click through, conversion rates, Retention rates & LTV
• Plan campaigns and customer offers out ahead of time, work with brand teams to execute global campaign activity and ecommerce team for localised email sends
• Work on project lead tasks to support the overarching CRM strategy.
• Work with trading teams to ensure all key trading moments are well planned for email and executed correctly working closely with the brand team, to create engaging emails ensuring a seamless user journey.
• Work with the brand and design teams to ensure emails are on brand and in-line with email best practice
• Proactively plan ahead to ensure key stakeholders promotions and activations are given appropriate visibility across the email channel
• Be comfortable running monthly or bi-weekly meetings with key stakeholders along with speaking and reporting in weekly trade meetings.

 

What skills and experience do I need for this role? 

• Time management: Prioritise, structure work & effectively manage time
• Ability to place yourself in customer, create best and easiest customer journey
• Analytical ability
• Awareness and affinity of the beauty industry
• Ability to form good working relationships with internal teams
• Good eye for design and detail
• Pro-active and positive can-do attitude
• Demonstrates a commercial and strategic mind set

 

What’s in it for me? 

Career Development 

• Access bespoke development programmes that have been designed and developed by our in-house L&D team. 

• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider. 

Enhanced Leave 

• 25 days annual leave plus bank holidays. 

• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us! 

• Enhanced maternity and paternity pay, depending on length of service.  

• Up to 10 days compassionate leave. 

• Buy back up to 3 days each year. 

• Unlock 2 days volunteer leave after 12-months. 

Wellbeing Support 

• Access face-to-face and virtual appointments with our in-house GP. 

• Access our in-house CBT therapist. 

• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.  

• State-of-the-art on-site gym. 

• Access to our on-site physio. 

Other Perks 

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme. 

• Subsidised bus pass from Manchester City Centre to our ICON office.  

• Up to 50% staff discount on THG brands. 

• On-site staff shop. 

• Access to on-site barber. 

• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation. 

• Anniversary gifts when you hit 5 and 10 years of service.