PPC Executive | Cult Beauty

Life at THG Beauty 

We’re home to market-leading websites like Lookfantastic, Skinstore, Dermstore, Cult Beauty and the beauty subscription box brand Glossybox. And our portfolio of premium brands includes the likes of ESPA, Ameliorate and Christophe Robin – all of which are loved and trusted by millions of fans worldwide. We also partner with a network of more than 19,000 influencers to ensure brands can reach their audience anywhere in the world. It’s an incredibly exciting time to be joining the team. 

 

Why be a PPC Executive at Cult Beauty? 

You'll be joining a beauty-obsessed team who share a one common goal - to become the most trusted beauty retailer in the world! We’re all about intelligent beauty, from the way we pick our ever-lusted-after brands to how we talk to our exceptionally savvy customers. Our Cult Community values transparency and so do we. That’s why we only sell the products that truly blow us away and publish every review on our site. To achieve this goal, we want to collaborate with individuals who have the same vision.

As part of the Cult Beauty team, you’ll be encouraged to share ideas and empowered to aim for the skies. We’re a team so if we fail, we fail together and try again. We’re not just here to sell the most unbelievably amazing beauty products in the world, we also want to challenge the definition of what ‘beauty’ is and use our platform to challenge the status quo - both in our industry and society.

We’re looking for a passionate, detail-oriented, and data-driven PPC Executive to join our Paid Media Team. This is a unique opportunity to be part of a fast-growing, dynamic environment where your analytical mindset, creativity, and enthusiasm will contribute to the growth of our global paid search campaigns.

 

As PPC Executive, you’ll:  

• Assist in the creation, management, and optimisation of PPC campaigns across platforms like Google Ads and Microsoft Advertising.
• Analyse campaign performance, translating insights into actionable recommendations to enhance ROAS and efficiency.
• Develop compelling ad copy and creatives tailored to specific target audiences, ensuring alignment with the brand’s tone of voice.
• Support the PPC team with weekly launches of new brands, products, and promotions.
• Conduct thorough keyword research and perform negative keyword mining using Search Query Reports.
• Carry out regular campaign health checks, ensuring optimal performance, identifying account opportunities and expansion. · Support the delivery of weekly and monthly reports with context around performance.
• Collaborating with wider teams across SEO, Ecom, Brand and Design.
• Stay updated on the latest paid search trends, products, and services to ensure our strategy remains cutting-edge.

 

What skills and experience do I need for this role?

• Proven experience in creating and managing campaigns on Google and Microsoft Ads.
• A background in running Shopping campaigns and understanding of bidding tools such as SA360.
• A blend of analytical and creative thinking, with a strong eye for detail and a problem-solving mindset.
• Proficiency in data-driven approaches with excellent analytical skills and a strong command of Excel.
• Ability to thrive under pressure, manage tight deadlines, and maintain strong relationships with internal and external stakeholders.
• A proactive and enthusiastic approach to learning, research, and taking initiative.

 

What’s in it for me? 

Career Development 

• Access bespoke development programmes that have been designed and developed by our in-house L&D team. 

• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider. 

Enhanced Leave 

• 25 days annual leave plus bank holidays. 

• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us! 

• Enhanced maternity and paternity pay, depending on length of service.  

• Up to 10 days compassionate leave. 

• Buy back up to 3 days each year. 

• Unlock 2 days volunteer leave after 12-months. 

Wellbeing Support 

• Access face-to-face and virtual appointments with our in-house GP. 

• Access our in-house CBT therapist. 
  
  
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa. 
   
• Access to our company physio. 

Other Perks 

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
  
  
• Up to 50% staff discount on THG brands.

• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation. 

• Anniversary gifts when you hit 5 and 10 years of service.